About
For the curvy woman at any size, we create apparel that fits your curves. We are a data-driven company that cares about women of every size, shape, age, ethnicity, ability, and identity. We focus on fit and sizing as our core motivation for designing purposeful apparel that moves with you through every activity that you take on in your day.
Our Mission
Create innovative products that feel amazing, fit your every mood, hug your every curve, and work just as hard as you do.
Our Commitment to fit
At Phoenix Active, we're on a mission to conquer size and fit challenges! After 3 years of perfecting multi-activity apparel, backed by data and science, we've got every body covered from XS to 3X—and we're expanding! We’re dedicated to delivering amazing products and a shopping experience that feels like catching up with friends over coffee or happy hour. Look and feel fantastic just as you are, and join us on this fun, fabulous journey to the perfect fit!
The world is our playground
At Phoenix Active, we don’t create products just for the sake of it. Every item must meet three functional reasons to exist. This intentional approach helps us minimize environmental impact, ensure our products work perfectly for you, and drive our innovation revolution for people, processes, and our playground—Mother Earth.
Happy hour is every hour!
We’re here to build a community that embraces everyone. We want you to feel amazing in your body, accepting it as it is today. We believe in self-love, spreading joy, and sharing positivity. While we create amazing products, including the best fitting bras, we hope to positively impact how you feel in Phoenix Active apparel. When you feel great in what you wear, you exude confidence and empowerment, ready to embrace every new day with an open heart. Make every hour a happy hour!
Find our next pop up!
From happy hours and spontaneous dance parties to coffee chats with friends and paddle boarding adventures, Phoenix Active Apparel is all about fun-loving, pushing boundaries, and savoring every moment!